“India will increase the number of internet users by about 40 per cent to between 750 million and 800 million and double the number of smartphones to between 650 million and 700 million by 2023,” as per a report by Mc Kinsey.
Digital Marketing includes leveraging the internet to deliver advertising directly to carefully researched audiences. Ideen helps you to develop strategies across every aspect of digital media, from broad integrated marketing campaigns to highly specific online marketing strategies, including social media optimization to search engine optimization, content marketing, responsive websites, email marketing, mobile app development, virtual and augmented reality. Our solutions are up-to-date with current technologies and we offer performance-driven digital marketing services to any size of business.
Using the digital tools at your disposal you can reach larger, more targeted audiences than ever before but your content needs to form an emotional connect with the right target audience and our digital marketing mavens are experts at making that happen.
Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. Your customers are present on social media engaging with several brands, and if you’re not speaking directly to your audience through social platforms like Facebook, Twitter, Instagram, and Pinterest, you’re losing them out to your competition. From page development (Static posts, Insta Reels, Influencer Posts) to media buying for social media, to promoting them organically in your target interactive communities; we do it all. We create purposeful content, with your business strategies in mind, to create stories around your brand.
We not only help you grow your company’s online reputation and presence. We also help you to leverage these online communities to boost your followers, engagement, and website traffic. The end goal is to increase sales, and with our SMO services we can help you do this in the most cost-effective way. To maximize the effect of your social media spend, we monitor engagement and measure results to ensure that your brand is forging memorable emotional connections with audiences on social media, leading to direct ROI.
From shopping to training, major brands use VR and AR to set themselves apart. Augmented Reality tech enables users to superimpose virtual elements over the real world on their device’s screen. What was once a gaming technology has now become a major part of how companies engage with customers and employees. We help brands build novelty experiences for retail environments or public spaces, other times we create hands-on training simulations that increase competency and slash organizational costs.
For brands that want to grow, AR and VR technology provides an opportunity to captivate attention and differentiate an organization like no other medium can, especially during brand launches and activation events.
Here are some ways that AR/VR technology gets used today:
Influencer marketing has become an increasingly popular way for businesses to reach their target audience and increase brand awareness. With the rise of social media,
Instagram has become one of the most popular social media platforms in the world, with over 1 billion active users. This has made it a
It has never been easier to launch a brand in the market. If brands harness the power of social media strategically, they can reach their audience in huge numbers in a very less amount of time and money as compared to older times. With the advent of digital media, the sky is the limit.
